“The perfect blend of fashion and function”
“Safe, stylish parenting gear”
“Multifunctional bags that can last long after the diaper stage”
“On-trend and so much more”
“For a more stylish option, try the Itzy Ritzy”
BEST OF CYBER SALE
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Diaper Bags
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Bundles
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Accessories
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Toddler
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Must-Haves
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Toys
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Mystery Bundle 1Mystery Bundle 2Save
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Mystery Bundle 3Mystery Bundle 4Save
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Mystery Bundle 5Mystery Bundle 6Save
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ChaiMatte BlackCoffee & CreamJetsetter Black+3 COLORSSave
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Milk & HoneyLeopardBlackCoffee & Cream+5 COLORSSave
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Charm Key Gray PoufHeart Charm GoldHeart Charm SilverSave
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Farm FriendsStrawberries & CreamRibbons & RosesCheck Yes!+1 COLORSSave
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Strawberries and CreamCheck Yes!Giddy Up!Save
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Strawberries & CreamCheck Yes!Giddy Up!Save
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Strawberries & CreamCheck Yes!Giddy Up!Save
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Agave and Succulent CablesButtercream and Toast BraidsHero Red and Hero Blue CablesPink Bows+9 COLORSSave
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Milk & HoneyLeopardBlackCoffee & Cream+5 COLORSSave
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Trevor the PuppyWyatt the Highland CowCarmen the CowPeyton the Sloth+3 COLORSSave
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CactusSave
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Carmen the CowBonnie the StrawberryAnnie the AvocadoKayden the Koala+2 COLORSSave
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Sleigh Your Gifting Game!
Spoil the little ones, treat the parents, and surprise your crew with presents that sparkle as much as the season does!
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Plush
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Toys
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Pacifiers
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Teethers
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Toddler
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Trevor the PuppyWyatt the Highland CowCarmen the CowPeyton the Sloth+3 COLORSSave
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Trevor the PuppyWyatt the Highland CowCarmen the CowPeyton the Sloth+3 COLORSSave
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Carmen the CowBonnie the StrawberryAnnie the AvocadoKayden the Koala+2 COLORSSave
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Ash the MushroomJames the DinoEmmerson the ElephantHoliday Tree+2 COLORSSave
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Agave and Succulent CablesButtercream and Toast BraidsHero Red and Hero Blue CablesPink Bows+9 COLORSSave
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Coconut & ToastBlossom & RosewoodCamo & MidnightHarbor & CoastSave
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Coconut & ToastHarbor & CoastBlossom & RosewoodSucculent & Agave
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Ash the MushroomJames the DinoEmmerson the ElephantHoliday Tree+2 COLORSSave
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Teal
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Elephant
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Farm FriendsStrawberries & CreamRibbons & RosesCheck Yes!+1 COLORSSave
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Bonnie the StrawberryAsh the MushroomSave
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Bundle & Save
We did the heavy gifting for ya! Just pick your fave diaper bag style + matching accessories while saving some dough!
FOR YOUR ERA-DAY!
Get the Midi Diaper Bag that meets you in the middle - whatever life stage you're in!
- Available in 5 styles
- 15 total pockets
- Trolley sleeve for travel
- Fits up to a 15" laptop
80,000+ 5-Star Reviews!
You're Making Us Blush
Victoria R.
There is SO. MUCH. ROOM. I can easily bring everything I need for my two kids and more in it. I love all the pockets and compartments and I can even put my own things in there as well. I would totally recommend this!
Madisyn W.
Your customer service has always been outstanding. You made sure your orders were out as quickly as possible during a huge sale and that alone is amazing! Thank you for all that you do.
Rhonda M.
We love these bags! They are perfect for snacks in my daughters lunch box and/or to carry snacks in my purse.
Brittany D.
It's the perfect size and the crinkley sound keeps her entertained.
Brijette A.
I love the organization inside of this bag, it makes finding everything I need seamless.
Jillian D.
Your customer service is beyond amazing and I can’t thank you enough! This is honestly one of the best "shopping" experiences I’ve ever had, absolutely amazing!
Explore Our Blog
Parenting Tips, Style Inspiration, and More
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Why Loveys Matter: The Role Of A Baby’s First C...
Provide comfort and security with a lovey from Itzy Ritzy. Discover how these first comfort objects support emotional growth. Shop today.
Why Loveys Matter: The Role Of A Baby’s First C...
Provide comfort and security with a lovey from Itzy Ritzy. Discover how these first comfort objects support emotional growth. Shop today.
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Why Tummy Time Is Essential For Your Baby's Dev...
Explore the benefits of tummy time with Itzy Ritzy. Discover how it builds strength, sensory skills, and bonding moments with your baby. Start today.
Why Tummy Time Is Essential For Your Baby's Dev...
Explore the benefits of tummy time with Itzy Ritzy. Discover how it builds strength, sensory skills, and bonding moments with your baby. Start today.
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Ritzy Rings Target Store Locator
STORE STATE ZIPCODE T0004 Duluth MN 55811 T0043 Oklahoma City North OK 73112 T0052 Lake Street MN 55406 T0078 Alton IL 62002 T0082 Waukesha WI 53186 T0083 Lubbock University Ave...
Ritzy Rings Target Store Locator
STORE STATE ZIPCODE T0004 Duluth MN 55811 T0043 Oklahoma City North OK 73112 T0052 Lake Street MN 55406 T0078 Alton IL 62002 T0082 Waukesha WI 53186 T0083 Lubbock University Ave...
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Traveling With Toddlers
Traveling with toddlers can be challenging. Discover Itzy Ritzy’s tips and gear for stress-free travel. Shop now for smarter travel solutions for parents.
Traveling With Toddlers
Traveling with toddlers can be challenging. Discover Itzy Ritzy’s tips and gear for stress-free travel. Shop now for smarter travel solutions for parents.
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How To Wean Your Baby Off Pacifier: A Parent's ...
Learn how to wean your baby off their pacifier with Itzy Ritzy. We explore expert tips for a smooth transition.
How To Wean Your Baby Off Pacifier: A Parent's ...
Learn how to wean your baby off their pacifier with Itzy Ritzy. We explore expert tips for a smooth transition.
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Baby Birthday Party Theme Ideas All Parents Love
Discover baby birthday themes all parents love with Itzy Ritzy. Get inspired and plan your child’s perfect party today. Explore our creative ideas now!
Baby Birthday Party Theme Ideas All Parents Love
Discover baby birthday themes all parents love with Itzy Ritzy. Get inspired and plan your child’s perfect party today. Explore our creative ideas now!
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Stroller Storage Ideas For On-The-Go Parents
Discover fun and stylish stroller storage ideas that match your on-the-go lifestyle. Find out how to stay organized and carry your essentials in one stroller.
Stroller Storage Ideas For On-The-Go Parents
Discover fun and stylish stroller storage ideas that match your on-the-go lifestyle. Find out how to stay organized and carry your essentials in one stroller.
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A Guide To Newborn Essentials For Soon-To-Be An...
Discover the essential items for every soon-to-be and new parent's needs. Itzy Ritzy’s comprehensive guide to newborn essentials simplifies preparation for your baby's arrival.
A Guide To Newborn Essentials For Soon-To-Be An...
Discover the essential items for every soon-to-be and new parent's needs. Itzy Ritzy’s comprehensive guide to newborn essentials simplifies preparation for your baby's arrival.
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How To Travel With Breast Milk: A Guide For New...
Itzy Ritzy’s comprehensive guide makes traveling with breast milk easy. Learn how to store, transport, and keep breast milk fresh.
How To Travel With Breast Milk: A Guide For New...
Itzy Ritzy’s comprehensive guide makes traveling with breast milk easy. Learn how to store, transport, and keep breast milk fresh.
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How To Clean Bath Toys: A Parent's Guide
This helpful guide from Itzy Ritzy outlines the best practices for keeping your child's bath toys clean and safe.
How To Clean Bath Toys: A Parent's Guide
This helpful guide from Itzy Ritzy outlines the best practices for keeping your child's bath toys clean and safe.
Free shipping on orders $150+ (Contiguous U.S.)
Easy returns and exchanges policy